About Loewer Powersports & Equipment Located in Alexandria, LA

Loewer Powersports & Equipment is proud to be your premier powersports vehicle dealer specializing in motorcycles, ATVs, dirt bikes, and UTVs, as well as boats and PWC. With a variety of new and pre-owned vehicles, financing options, and a state-of-the-art parts and service department, we are dedicated to meeting all your powersports needs. Whether you're in the market for buying a new vehicle, looking for affordable finance options, or need parts or accessories, we are here to help.

Visit Loewer Powersports & Equipment in Alexandria, LA, and let our team show you what makes us so special! You won’t be disappointed with our selection of powersports vehicles or the quality of service we offer. We welcome all those coming from Lafayette, Rapides Parish, and the surrounding areas!

We Have it All!

Loewer Powersports has been serving CenLA for over 36 years! We are a family-owned and operated, full-service powersports, marine, and equipment dealer located in the heart of Louisiana.

The Loewer family had been farming in the area around Eunice, Louisiana since 1923, so Wil Loewer literally grew up on the family farm. The mechanics of farming had always held a special fascination for him, and by the time Wil was a teenager, he and his brother were maintaining all the family's farm equipment. It was this love for all things mechanical that led to his engineering degree. "I had always enjoyed that side of farming and looked at going into engineering because if the farm didn't work out I would have something else to turn to," said Loewer.

Wil Loewer's instincts proved right when he was forced to have back surgery in 1983. "The doctor told me I had two choices, change the way I farm or look to something else." Loewer said, "So in 1985 we opened a Honda dealership in Eunice."

Once again, with diversity in mind, Loewer took on the Yamaha® dealership in 1989 and slowly began building one of the state's largest multi-line powersports dealerships.

1990 saw Wil Loewer move his dealership to Alexandria because his customers were shopping in larger market areas. He also picked up the Kubota line of tractors and mowers. Success was not easy to come by.

"We had a plan to operate leaner than other dealerships and because of our determination to shave expenses to the bone, we were able to grow where others might have failed."

In 1995 the Loewer family began construction of the building they now occupy at 5909 Coliseum Blvd. At the time, Hwy 28 West was barren. The highway had not developed into the business corridor it is today.

Since the move, Loewer has added several lines of ATVs, and a second line of mowers, chainsaws, and power equipment for yard maintenance.

2015, marked the 30th anniversary of Loewer Powersports, a company born from the desire to diversify. Diversification has continued with the addition of personal watercraft and boats. "I have always believed that we cannot know what tomorrow will bring. It might be a feast or famine. But, if you plan and prepare, you'll be ready for both. If you position yourself to take advantage of whatever life offers, your chances to prosper are much better," said Loewer. "If you treat your customers fairly and offer them terrific value for their hard-earned dollar, you can't go wrong."

Powersports Vehicles for Sale in Alexandria, LA

We proudly carry a variety of motorcycles, ATVs, and UTVs here at Loewer Powersports & Equipment, and we also sell boats and PWC. If you are looking for models from leading manufacturers, like Yamaha®, Kawasaki®, Honda®, Can-Am®, Polaris®, and Indian Motorcycle®, you’ve come to the right place. You’ll be delighted with our pre-owned inventory if you are on a tight budget and looking for well-maintained used models.

Our team is passionate about helping you find the perfect vehicle for your needs. Whether you’re a beginner or an experienced rider, we can help you find something that suits your lifestyle.

Financing

We know that buying a powersports vehicle can be quite expensive. That's why we offer several flexible financing plans to make it easier for you to get on the road. Our team will work with you to find the best payment plans by taking into account your personal needs and budget.

Maintenance and Repairs

Our service department can handle repairs and maintenance for all the leading brands of powersports vehicles. Our expert technicians are equipped with the latest tools and technology to perform routine upkeep and repairs, ensuring that your vehicle is always in peak operating condition. We can also help upgrade your vehicle’s features by installing a range of useful accessories.

Parts Department

Not everyone is an expert when it comes to replacing powersports vehicle parts, and sometimes it is better to leave the installation to the professionals. If you are experiencing trouble with installing parts on your vehicle, feel free to visit our dealership to get the help you need.

Contact Us

At Loewer Powersports & Equipment, we value the opportunity to establish a long-term relationship with our customers, and we do that by making sure to surpass your expectations. Our friendly and knowledgeable staff is ready to offer great service at every point of the buying and ownership journey, from offering expert help while you're making your choice to ongoing maintenance and customization. We welcome all our patrons visiting us from Lafayette and the rest of Rapides Parish.